Durable Exteriors, Inc.
Case Study for the CONSTRUCTION INDUSTRY: Website Development & Branding for Durable Exteriors, Inc.
Overview
Fusion Digital Growth partnered with Durable Exteriors to build a modern digital presence for their core services: window installations, door replacements, and roofing. The project included branding, website development, and Google Business Listing optimization.
The Challenge
Durable Exteriors, Inc. needed a complete digital overhaul to boost visibility, attract more clients, and better showcase their services: windows, doors, and roofs.
Our Approach
- Branding: Developed a strong logo, deep blue/orange/gray color palette, and clean typography.
- Logo Design: A strong and dynamic logo that incorporates elements related to exterior construction, such as a house silhouette, emphasizing windows, doors, and roofs.
- Color Palette: A combination of deep blues and neutral grays, evoking a sense of professionalism and stability. Orange accents were included to create a sense of urgency and warmth in call-to-action elements.
- Typography: Clean, bold fonts to create a modern, easy-to-read experience that resonates across different platforms.
- Website Design: Created service pages with detailed descriptions, project images, and clear calls to action optimized for mobile and local SEO.
- Google Business Listing: Set up and optimized for visibility, including photos and customer reviews.
Results
- Significant increase in online inquiries in three months.
- It improved search rankings for critical services.
- It increased customer engagement via strong branding and user-friendly navigation.
Services Provided:
Branding, Website Design, SEO, Google Business Listing
Contact Fusion Digital Growth to elevate your digital presence.